With email marketing, you have a fast and affordable way to stay top of mind with existing customers and reach new audiences. One of the first hurdles email marketers need to overcome to connect with their subscribers is motivating the “open.” With inboxes full of competing messages, getting busy people to open your email so…
If video marketing isn’t yet part of your overall marketing strategy, there’s ample evidence it should be. In the past year, 70% of marketing professionals reported that videos converted better than any other medium. Videos can engage, educate and encourage viewers to buy. In fact, a recent consumer survey by Animoto revealed 73% of people…
If you're looking for ways to increase engagement and boost morale, take your best-performing and loyal employees and show them that their good work is valued with employee appreciation gifts. This effort can lead to increased satisfaction, reduced turnover rates and motivation to maintain or improve their good work. In fact, a 2015 Employee Recognition…
The emergence of online print ordering and job management systems are bringing order to the chaos of the communications process present in many organizations. These business marketing solutions offer 24/7 access, control of assets, job tracking, personalized communication and real-time monitoring of materials ordered. Web-to-print or eCommerce technologies enable small and medium-sized businesses to manage…
