For large and small business owners who need to acquire new customers, drive store traffic, and grow sales quickly, the U.S. Postal Service’s program, Every Door Direct Mail® (EDDM) offered by Insty-Prints, has proven to be an efficient and affordable way to blanket defined areas in local markets. Designed to deliver mail pieces to every…
For large and small business owners who need to acquire new customers, drive store traffic, and grow sales quickly, the U.S. Postal Service’s program, Every Door Direct Mail® (EDDM) offered by Insty-Prints, has proven to be an efficient and affordable way to blanket defined areas in local markets. Designed to deliver mail pieces to every…
Client retention is arguably one of the most important aspects of maintaining and growing your business. According to Gartner Group, 80% of your company’s future revenue will come from just 20% of your existing customers. By utilizing the power of targeted direct mail, you will be able to keep customers actively engaged with your business.…
Color has the power to influence moods and inner feelings, making it an influential factor in buying patterns. Color psychology research has reinforced that 60% of the time, consumers will decide if they are attracted or not to a message based on color alone. So, when it comes to promoting a sale or a particular…
Many elements make up an effective direct mail campaign. A clean list, a compelling message and diligent follow-up can all play vital roles in its success. However, an often overlooked aspect of a successful direct mail campaign is the actual shape and size of the mailer. When cleverly executed, dimensional mail can capture and keep…